Valyuu is now Bepoc
Big moment for one of our portfolio partners: Valyuu is now Bepoc: Be Part of Circularity. The new name captures a sharper focus and a bigger ambition: becoming the reverse logistics partner that helps retailers, OEMs, and marketplaces turn their returns, trade-ins, and overstockinto real revenue, and keeps products in use for longer.
And the timing is spot on. Circularity is breaking through in exactly the categories Bepoc focuses on: game consoles, bicycles, fitness equipment, TVs and audio. Big volume as consumers actively choose a second life for their products. Every item resold is one less new product thatneeds to be made, and Bepoc builds the infrastructure that makes that the smart commercial choice, not just the sustainable one.
This is exactly the kind of model we love to back: impact and business moving in the same direction, at scale. Every product deserves a second life, and Bepoc makes that happen. 💚
Congratulations to Victor de Roos, Stefan van den Berg, and the whole team at Bepoc. We’re excited for what’s next. 🙌